How Sandbox Studios Ran 360-Degree Marketing for Equifax
Getting noticed in financial services is not about shouting louder. Sandbox Studios' work for Equifax has grown from brand development into full marketing support alongside its internal team.
Sandbox Studios for Equifax
Equifax
- Client
- Equifax
- Agency
- Sandbox Studios
- Type of work
- Marketing & content
- Sector
- Financial Services
- Scope
- Marketing strategy, campaign creative, social content, social media management
Equifax is a leader in financial data and credit. Sandbox Studios' relationship with it began with brand development and has grown into 360-degree marketing support.
The Challenge
In a world of rolling news and endless feeds, getting noticed is hard. For Equifax, the answer was not to shout louder but to say the right thing in a way that demands attention.
The Approach
Working with Equifax's internal marketing team, Sandbox Studios has delivered a run of campaigns:
- The "Financial health" campaign communicated Equifax's vision of a fairer financial future.
- The "Bring on the game-changer" campaign launched a new digital debt recovery product.
- "Anything's possible when you ask, what if?" is a new communications platform, built to help Equifax stand apart in its market.
Alongside the campaigns, the team produces social content and manages Equifax's social media.
A massive well done and thank you to everyone at Sandbox for all the late nights, hard work and sweat. The event went smoothly. Our stand was by far the best and all the material looked great.
One conversation
Fifteen agencies. One call.