How Every Interaction Designed Craft's Company Research Platform
Craft gathers data on the world's companies into a single source of truth. Every Interaction brought research and designs that Craft could build quickly, and engagement rose by 25%.
Every Interaction for Craft
Craft
- Client
- Craft
- Agency
- Every Interaction, part of Cohaesus
- Type of work
- Strategy & UX
- Sector
- Professional Services
- Scope
- Research, concept validation, design
Craft is a research tool that aggregates data on the world's companies. It processes a large data lake into public company profiles, creating a single source of truth about each business. Add every open job a company advertises, and job seekers and people researching industries can both use it.
The Approach
Every Interaction brought a fresh perspective to Craft's business vision. The team ran research to validate it, then produced designs that Craft could implement quickly.
Every Interaction were invaluable in bringing a fresh perspective to our business vision, conducting research to validate, then producing actionable and robust designs which we were able to implement quickly. The work we did with EI allowed us to take a big step forward in the evolution of our business.
The Outcome
25%
Increase in user engagement
8x
Reduction in bounce rate after launch
One conversation
Fifteen agencies. One call.
