How Sandbox Studios Rebranded CPMG Architects for a Global Market
CPMG, an award-winning firm of architects, was expanding its global footprint. Sandbox Studios built a brand and website to help it attract prestigious clients from around the world.
Sandbox Studios for CPMG Architects
CPMG Architects
- Client
- CPMG Architects
- Agency
- Sandbox Studios
- Type of work
- Brand & identity, Websites & CMS
- Sector
- Property & Construction
- Scope
- Brand creation, creative direction, UI/UX design, web development
CPMG is an award-winning firm of architects. As it grew its global footprint, it needed a brand that could stand on the international stage.
The Challenge
CPMG wanted to attract prestigious clients from around the world, in both the public and private sectors.
The Approach
Sandbox Studios began with CPMG's competitors and the wants and needs of the clients it was targeting. Audience personas for public and private sector clients formed the basis of the strategy, which rested on three pillars: creativity, quality and functionality. From that strategy, Sandbox Studios created the new identity and designed and built a new website.
I genuinely believe your work will elevate CPMG. What you've done is very special.
The Outcome
The new identity and website have helped CPMG expand its global reach, and have given its own team a renewed sense of excitement and optimism.
One conversation
Fifteen agencies. One call.